- Include a free gift such as a CD or Vinyl record, so price will be more expensive than most other music magazines, (approx. £4)
- Competitions featured, gets reader involved more
- Main story will be either an interview on a new band or a review on a new band's album/gig
- Colour theme will be different to usual red
- Simple layout and format, easy to navigate and flick through, not too chaotic so that it puts reader off but enough to attract their attention
- Approximately 50 pages, similar to NME's length
- Tabloid size, good size to carry around and read, standard size of music magazine
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